About Us

We’re Rihi Silver

About RIHI — A Silver Story Rooted in 85 Years of Trust

Every great jewellery brand starts with a promise, and ours has been kept for over eight decades. RIHI is the silver jewellery label born out of P.C. Chandra Jewellers, one of India's most respected names in fine jewellery since 1939. When a house with that kind of legacy decides to create something new, it doesn't cut corners — it builds on everything it already knows about craftsmanship, trust, and timeless design, and channels it into a single, focused idea: beautiful, certified 925 sterling silver jewellery that real women and men can wear every single day.

That idea is RIHI.

The name itself comes from the Maldivian word for silver, and it was chosen deliberately. Silver has always had a quiet kind of confidence — it doesn't need to shout to be noticed, it simply shines on its own terms. That's the same spirit we wanted our jewellery, and the people who wear it, to carry. RIHI was created for the woman who knows her worth and walks her own path, and for everyone who believes that elegance shouldn't come with a complicated price tag. It's why our line carries the spirit of #FindYourSilverLining — the idea that there's a piece of silver jewellery out there for every mood, every outfit, and every milestone in your life.

From a Kolkata Jewellery House to a Pan-India Silver Brand

P.C. Chandra Jewellers has spent generations earning the trust of millions of customers across India, built one honest transaction and one happy customer at a time. RIHI carries that same DNA forward, just in a lighter, more contemporary form. While our parent brand is known for gold and diamond jewellery that marks life's biggest occasions, RIHI was created to be the silver jewellery you reach for on an ordinary Tuesday, a festival morning, a first date, or a big presentation at work — jewellery that doesn't wait for a special occasion to feel special.

Today, RIHI is one of the most searched and loved online silver jewellery brands in India, with a catalogue that spans rings, earrings, bracelets, bangles, anklets, chains, pendants, mangalsutras, men's jewellery, kids' jewellery, and gifting pieces — all crafted in certified 925 sterling silver, and all designed to be worn, not just admired.

What Makes RIHI Different

We're often asked why someone should choose RIHI over the dozens of other silver jewellery websites online, and the honest answer comes down to a few things we simply refuse to compromise on:

Genuine 925 sterling silver, always. Every RIHI piece is certified sterling silver, which means you're getting real, lasting value — not silver-plated alloy dressed up to look the part. When we say silver, we mean it, and we stand behind it with proper certification.

The backing of a name India already trusts. RIHI isn't a brand that appeared overnight with no history behind it. It carries the weight, the quality checks, and the customer-first values of P.C. Chandra Jewellers — a business that has been answerable to its customers since 1939, long before "customer
experience" was even a phrase.

Design that understands real life. Our artisans and designers don't just chase trends; they design for how
women and men actually live — for the ring you can wear to work, the earrings that survive a full day and a night out, the bracelet that layers well, and the pendant that becomes a quiet, everyday reminder of someone you love.

A growing family of over 2 million happy customers. That number isn't just a statistic to us — it's 2
million stories of birthdays, anniversaries, festivals, self-love purchases, and thoughtful gifts that we've had the honour of being part of.

Our Promise to You

When you shop silver jewellery online with RIHI, you're not just buying an accessory. You're buying into a legacy of trust, a promise of authenticity, and a piece of jewellery that's been made to actually last in your everyday life — not just sit in a box. From the moment a design is sketched to the moment it reaches your doorstep with free shipping and fast delivery, every step is handled with the same care P.C. Chandra Jewellers has put into every piece of jewellery it has ever made.

This is RIHI — a jewel of jewels, and proof that you don't need to choose between affordability, authenticity, and elegance. With us, you get all three, every time.

The Essence of RIHI — More Than Just Silver

Some brands are named after a founder, a place, or a clever wordplay. RIHI is named after an idea.

In the Maldivian language, RIHI means silver — and once we landed on that name, it felt almost inevitable, because everything we wanted this brand to stand for was already baked into the metal itself. Silver doesn't try to outshine everyone in the room. It doesn't need elaborate settings or a hundred stones to feel complete. It has a quiet, confident shine that's entirely its own — and that's exactly the kind of woman,
and the kind of wearer, RIHI was made for.

A Brand Built Around the #FindYourSilverLining Woman

Every brand likes to claim it "knows its customer," but RIHI was actually shaped around a very specific person: the woman who knows where she's headed, who doesn't need permission to feel beautiful, and who treats jewellery as a form of daily self-expression rather than an occasional indulgence. We call her the RIHI woman, and you've probably met her — she might even be you. She's determined, she's independent, and she's not waiting for a "special occasion" to wear something that makes her feel like herself.

That's the heart of our #FindYourSilverLining philosophy. It's a gentle reminder that on your toughest days and your most ordinary ones alike, there's always a little shine to be found — and sometimes, that shine literally comes in the form of a silver ring on your finger or a pendant resting near your
heart.

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Our Collections

Heritage Meets Contemporary Craftsmanship

Theessence of RIHI lives in that meeting point between two worlds: the deep, traditional jewellery-making heritage of P.C. Chandra Jewellers, and a thoroughly modern design language that understands what people actually want to wear today. Our artisans bring decades of hands-on silver craftsmanship to the table, while our design team keeps a close eye on the trends, silhouettes, and styles that real women and men are gravitating toward — from oxidised silver pieces with an earthy, vintage soul to sleek rose gold-plated designs that feel office-ready and party-ready in equal measure.

The result is a collection that never feels like it's choosing between
"traditional" and "trendy." Instead, every RIHI piece tries to hold both at once — rooted in genuine craftsmanship, but designed for the way people live and dress right now.

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Our Promise

Quality You Can Actually Trust

There's a reason "certified 925 sterling silver" appears so often across our collections, and it's not just a marketing phrase — it's a non-negotiable standard. The essence of RIHI isn't only about how a piece looks; it's about whether it holds up to real wear, real life, and real scrutiny. Every design that carries the RIHI name has been made with genuine sterling silver, finished with the same attention to detail that P.C. Chandra Jewellers has applied to fine jewellery for over 85 years.

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Visit Us

Visit RIHI — Always Open, Wherever You Are

There's no gate to walk through, no hours to plan around, no drive across town. To visit RIHI, all you need is a screen and a few quiet minutes — because every piece of jewellery we make lives here, online, waiting for you whenever the mood strikes. Early morning, deep into a Tuesday night, on a break between meetings — RIHI keeps no hours but yours.

This is what visiting us looks like now: unhurried, entirely on your terms, and open to anyone, anywhere in India.

A Showroom Without Walls

We like to think of rihisilver.com as the showroom we never had to build a roof for. There's no salesperson hovering, no glass counter between you and the piece you're drawn to — just our complete world of certified 925 sterling silver jewellery, laid out for you to wander through at whatever pace feels right. Zoom into the detailing on a pendant, sit with a ring for a day before deciding, come back to a bracelet you keep thinking about. Every visit is yours to shape.

What you see is exactly what arrives. Every photograph, every description, every detail on this site reflects the real piece that reaches your doorstep — nothing more polished in person, nothing left out online.

Shop With Confidence

Handcrafted Jewellery

100% Certified Jewellery

Trust of P.C. Chandra Jewellers

Over 2 Million Happy Customers

Customer Reviews

Honeybee Necklace

Rihi Collections Are Unique and the quality is satisfying. The Honeybee Necklace was purchased for my daughter and she also liked the product very much.

- SUPARNA GOSWAMI

Daisy Ring

After using your product till date, it is a good purchase for me. An uncommon ring design with adjustable feature. Worth buying.

- NANDINI MAHALANABIS

Excellent Bracelet

I've got the product, undoubtedly the bracelet is excellent and I'm very happy with my purchase.

- RISHITA ROY

Blue Stone Pendant Set

I've purchased this for my daughter living abroad and she loved it. She also liked the products on our website and will repurchase again.

- SOMA BHATTACHARJEE

Swan Earring

Lovely Purchase of Earring and collections are truly outstanding.

- ANASRI HAZRA

Affordable Pendant

Never thought of getting such a beautiful Minakari Pendant and this is perfect purchase for me. I had a great experience with my Silver Purchase from Rihi By P. C. Chandra Jewellers.

- SARMISTHA DAS